Privacy Policy

Last updated: August 11, 2026

This Privacy Policy explains how Sheenco Travel Inc. (“Sheenco Travel,” “we,” “us,” or “our”) collects, uses, discloses, and protects personal information when you visit our websites, contact us, or book and take a trip with us. Sheenco Travel is a luxury tour operator and destination management company arranging customized travel throughout Ireland and the United Kingdom for travelers based in North America and elsewhere.

By using our website or providing us with your personal information, you agree to the practices described in this Policy. If you do not agree, please do not use our website or submit information to us. We may link to third-party websites; we are not responsible for the privacy practices or content of those sites, and we encourage you to review their policies.

1. Scope of this Policy

This Policy applies to personal information we collect through our websites, by email and telephone, through enquiry and booking forms, and in the course of arranging and delivering travel services. You are not required to provide personal information simply to browse our website and view our travel products. Personal information becomes necessary only when you make an enquiry, request a quote, book a trip, or otherwise transact with us.

Because we serve travelers across the United States, this Policy is designed to meet the requirements of U.S. federal law and of the growing set of state consumer privacy laws, including the California Consumer Privacy Act as amended by the California Privacy Rights Act (together, the “CCPA”), the Virginia Consumer Data Protection Act, the Colorado Privacy Act, the Connecticut Data Privacy Act, and comparable laws in states such as Texas, Oregon, Montana, Delaware, New Jersey, Minnesota, Maryland, and others that are now in effect.

2. Information we collect

The categories of personal information we may collect depend on how you interact with us. Over the preceding 12 months we may have collected the following categories:

Category	Examples
Identifiers	Name, postal address, email address, telephone number, IP address, and online identifiers.
Customer records	Billing information, payment card details, and booking history collected in connection with a transaction.
Travel & booking details	Travel dates and itineraries, accommodation and dining preferences, party size, and special requests.
Commercial information	Products and services purchased or considered, and quotes and enquiries you have made.
Internet/network activity	How you arrived at and navigated our website, pages viewed, search terms, and interactions with our emails.
Geolocation data	General location inferred from your IP address.
Sensitive information (limited)	Only when you voluntarily provide it — e.g., passport or date-of-birth details needed to book travel, or dietary, health, accessibility, or mobility needs relevant to your trip. See Section 7.
Audio/visual	Photographs you choose to share with us.
Inferences	Preferences and interests we draw from the above to tailor recommendations.

We also collect non-personal, aggregated, and de-identified data — such as anonymous statistics and demographic information about website visitors — that cannot reasonably be used to identify or contact you. We may use and disclose this data without restriction.

3. How we collect information

We collect personal information directly from you when you submit an enquiry or booking form, email us, speak with us by telephone, or otherwise correspond with us. We collect information automatically through cookies and similar technologies when you use our website (see Section 8). We may also receive information from service providers and travel partners who help us deliver your trip, and from analytics and advertising providers.

4. How we use information

We use personal information for the following business purposes:

• To provide the travel services, products, and quotes you request, and to arrange your trip with our suppliers.
• To communicate with you about your enquiry, booking, or any correspondence you send us.
• To process payments and manage billing. Payment card details are used only to complete your transaction and are retained no longer than necessary for that purpose.
• To send you marketing communications and information about products or services that may interest you, where permitted by law and subject to your right to opt out.
• To understand where our business comes from and how visitors use our website, so we can improve and design better features.
• With your consent, to share customer photographs on our website or social media for marketing purposes.
• To maintain the security of our systems, prevent fraud, and comply with our legal, regulatory, and tax obligations.

5. How we share information

We do not rent or sell your personal information for money. We share personal information only as described below:

• Travel suppliers and partners — hotels, transport providers, guides, and other vendors who must receive relevant details to fulfill your booking.
• Service providers — payment processors, IT and hosting providers, email and marketing platforms, and analytics providers who process information on our behalf under contracts that limit their use of it.
• Advertising and analytics providers — who may receive online identifiers and activity data to help us measure and improve our marketing. Depending on your state, some of this activity may be considered “sharing” or “targeted advertising” (see Section 6).
• Legal and regulatory disclosures — where we are required to disclose information to comply with applicable law, a court or regulatory order, a subpoena, a warrant, or other legal process.
• Business transfers — in connection with a merger, acquisition, financing, reorganization, sale, or transfer of all or part of our assets, in which case personal information may be among the transferred assets. Any successor will be bound to use it consistently with this Policy, and we will notify you of any material change.

6. “Sale” and “sharing” of personal information

We do not sell your personal information for money. Like many websites, we use third-party analytics and advertising technologies that may collect online identifiers and activity data. Under some state privacy laws, this use can be considered a “sale” or a “sharing” of personal information for cross-context behavioral (targeted) advertising, even though no money changes hands.

You have the right to opt out of this activity. You can exercise it using the “Do Not Sell or Share My Personal Information” option below, by adjusting your cookie choices, or by enabling a recognized browser opt-out signal such as Global Privacy Control (GPC), which we honor as a valid opt-out request where required by law.

7. Sensitive personal information

We collect sensitive information only when it is reasonably necessary to arrange your travel and only when you voluntarily provide it — for example, passport details or date of birth required for bookings, or health, dietary, accessibility, or mobility information needed to accommodate you. We use this information solely for the purpose for which you provided it, do not sell it, and do not use it to infer characteristics about you. Where required by law, we will limit our use of sensitive personal information at your request and will obtain your consent before processing it for any secondary purpose.

8. Cookies & tracking technologies

Our website uses cookies — small text files stored on your device by your browser at our server’s request. Cookies help us recognize your entry point to the site, remember your preferences, understand how you navigate the site and what search terms you use, and deliver content relevant to your interests. We also use third-party analytics and advertising cookies (for example, from Google and Microsoft) to measure website traffic and our marketing. Our own cookies are not accessible to other websites.

You can set your browser to refuse some or all cookies, to alert you when a cookie is being set, or to delete cookies already stored. If you disable cookies, some parts of our website may not function as smoothly. We display a cookie notice on our website, and where required we honor Global Privacy Control signals as opt-out requests for the sale or sharing of personal information and for targeted advertising.

9. How long we keep information

We keep personal information only for as long as necessary to fulfill the purposes described in this Policy, to satisfy a legitimate business need, or to comply with our legal, accounting, and tax obligations. Payment card details are retained no longer than necessary to complete your transaction. As a general practice, if you have not travelled with us or communicated with us for three years, we will delete your personal details from our marketing database, unless we are required to keep certain records longer by law.

10. How we protect information

We maintain reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, use, alteration, and destruction, and we require our service providers to hold personal data on secure servers. No method of transmission over the Internet or method of electronic storage is completely secure, however, so while we work to protect your information we cannot guarantee its absolute security. Please take care when transmitting information to us over the Internet.

11. Your privacy rights

Depending on the state in which you live, you may have some or all of the following rights regarding your personal information:

Right to know / access	To request the categories and specific pieces of personal information we have collected about you, the sources, the purposes, and the categories of third parties with whom we share it.
Right to delete	To request that we delete personal information we have collected from you, subject to legal exceptions.
Right to correct	To request that we correct inaccurate personal information we hold about you.
Right to data portability	To receive a copy of your personal information in a portable, usable format.
Right to opt out	To opt out of any “sale” or “sharing” of your personal information and of targeted (behavioral) advertising.
Right to limit sensitive information	To limit our use and disclosure of sensitive personal information (California and similar states).
Right to opt out of profiling	To opt out of profiling in furtherance of decisions that produce legal or similarly significant effects, where applicable.
Right to non-discrimination	We will not deny you goods or services, charge you a different price, or provide a different level of service because you exercised your privacy rights.
Right to appeal	In states that provide it, to appeal our decision on your request (see below).

12. How to exercise your rights

You can submit a request by emailing us at manager@sheencotravel.com or by writing to us at the address in Section 17. Please tell us which right you wish to exercise and provide enough information for us to verify your identity and locate your records. You may use an authorized agent to submit a request on your behalf where the law permits; we may ask the agent for proof of authorization.

We will confirm receipt and respond within the timeframe required by applicable law — generally within 45 days, with the possibility of an extension where permitted, and, for certain requests, within one month. We do not charge a fee for a verifiable request unless it is excessive, repetitive, or manifestly unfounded, as allowed by law.

Appeals: If we decline your request and you live in a state that provides an appeal right, you may appeal by replying to our decision or contacting us at the email above. If we deny your appeal, you may contact your state Attorney General. California residents may also lodge a complaint with the California Privacy Protection Agency.

13. Additional disclosures for California residents

In addition to the rights above, California residents are entitled to the following disclosures under the CCPA. In the preceding 12 months, we have collected the categories of personal information described in Section 2. We collect that information from the sources in Section 3, for the business purposes in Section 4, and we disclose it to the categories of recipients in Section 5.

We do not sell personal information for monetary value. Our use of third-party analytics and advertising technologies may constitute “sharing” for cross-context behavioral advertising under California law; you may opt out as described in Section 6. We do not knowingly sell or share the personal information of consumers under 16 years of age. California residents also have the right to limit the use of sensitive personal information as described in Section 7, and the right not to receive discriminatory treatment for exercising their rights. We do not offer financial incentives in exchange for personal information.

California’s “Shine the Light” law permits California residents to request information about disclosures of personal information to third parties for their direct marketing purposes. We do not share personal information with third parties for their own direct marketing purposes.

14. Children’s privacy

Our website and services are not directed to children, and we do not knowingly collect personal information from children under 13 years of age, consistent with the Children’s Online Privacy Protection Act (COPPA). If you believe a child under 13 has provided us with personal information, please contact us and we will delete it. Where state law requires, we obtain opt-in consent before processing the personal information of consumers known to be between 13 and 16 for targeted advertising or sale, and we ask that minors not submit personal information to us without a parent or guardian’s involvement.

15. International data transfers

Because we arrange travel in Ireland and the United Kingdom, information you provide may be transferred to, stored in, and processed in countries outside the United States, including in Ireland, the United Kingdom, and the European Economic Area, by us or by our suppliers who help deliver your trip. Data-protection laws in those countries may differ from those in your state. When you submit information to us for a booking, you consent to this transfer, storage, and processing, and we take steps intended to ensure your information is treated securely and in accordance with this Policy.

16. Changes to this Policy

We may update this Policy from time to time. When we do, we will revise the “Last updated” date above and post the new version on this website. If we make a material change to how we handle personal information, we will provide notice as required by law, which may include notifying you by email. We encourage you to review this Policy periodically.

17. How to contact us

If you have questions, comments, or requests regarding this Policy or your personal information, please contact us: